The usually very quiet vacation season has been anything but throughout August, demonstrated this week by some intriguing stories being shared with our newsdesk at Protein Production Technology International. We just had to take some time out from the sun lounger to bring them to you!
First up, a leading supermarket chain in the Netherlands is reducing prices on plant-based products to compete with animal-based alternatives. The retailer is also introducing a blended minced meat product, which is a significant step towards promoting plant-based eating and reducing environmental impact.
Meanwhile, the Swedish mycoprotein company Mycorena, known for its Promyc ingredient, has been acquired by Naplasol, a subsidiary of the VEOS Group. This strategic move will strengthen Naplasol's position in the mycoprotein market and expand its product offerings for the food, pet-food, and feed industries.
Generating much interest this week, a new study has demonstrated a cost-effective method for producing cultivated meat. Continuous manufacturing process reduces production costs and complexity, bringing cultivated meat closer to everyday consumers.
And good news for our furry friends. Calysta's FeedKind Pet protein is now available in Europe. This non-GMO, fermented protein can be used in pet food products like kibble, canned food, and treats. It is produced by Calysseo, Calysta's joint venture with Adisseo.
Remaining on the topic of pets, Big Idea Ventures and Mars Petcare have launched Next Generation Pet Food Program, which aims to find sustainable protein and fat solutions for pet food production. AAK and Bühler are also partners in this program.
We'll be back next week with more industry stories, but don't forget you can follow us on LinkedIn for daily updates and breaking news. Here’s to another fantastic week!
Masters at work
Winning in the world of alternative proteins hinges on smart marketing. Speaking with five expert marketeers, Amity Reed examines how to build trust with transparency, addresses taste concerns, and investigates how producers can forge an emotional connection with consumers
Tiny but mighty: how yeast is revolutionizing food and nutrition
Packed with protein and health benefits, yeast has emerged as one of the most sustainable solutions to the global protein shortage. Here, Dr Weizhe (Winston) Sun explores how Angel Yeast is harnessing this potential to create innovative food and nutritional products
The Future of Protein Production Amsterdam is Europe's meeting place for accelerating the commercialization of alternative proteins. This year’s conference and exhibition is bigger and better, showcasing more than 40 exhibitors, over 100 speakers and bringing together more than 400 people.
Secure your seat today at the ‘Early Bird’ rate and save more than €300!
You can register right now for this week's free-to-attend Protein Production Technology International webinar, taking place Wednesday 28 August 2024 at 5pm CEST/11am EDT, Decoding Alternative Proteins: The Power of Precision Analysis, in partnership with Xylem and C. Gerhardt GmbH.
Even if you can't attend live, or a colleague may be interested, make sure you sign up today to gain access to the recording so you can watch it at a time that suits you better.
This week we will have a deep dive into how cutting-edge lab equipment from Xylem/C. Gerhardt GmbH is transforming the alt protein industry. Discover how precise nutritional profiling, streamlined analysis, and enhanced quality control can help you create innovative, high-quality products.
We have a fantastic panel of expert speakers lined up, including:
Dr. Lukas Zibula, Project Manager, C. Gerhardt GmbH
Patrick Sudwischer, Head of Experimental Laboratory, IFF Braunschweig
Zoe W. (Wang), Research Scientist, AGT Food and Ingredients Inc.
Michelle Kuzio, Product Manager, Xylem Laboratory Solutions
Dr Ismail Acir, Academic Researcher, Institute of Nutrition & Food Science, The University of Bonn
Attendees will have the opportunity to hear from industry experts and interact through a Q&A session.
🎙️💡Listen to the latest episode now! In this special episode of the Protein Production Technology International podcast, Michelle Kuzio, Product Manager for North America at Xylem Laboratory Solutions, and Pedro Braun Streb, Deputy Sales Manager for Europe at Gerhardt, discuss their companies' roles in advancing lab solutions and protein analysis. The conversation covers the challenges and advancements in protein analysis, including methods like Kjeldahl and Dumas, and their applications in emerging fields such as alternative proteins.🎙️💡
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